TBDsupply and demand
Technology
A.I. And New-Home Demand: Are They On A Collision Course?
The economy's direction and trajectory now have an added catalyst sculpting the shape and size of the "buyer pool" ... A.I.
Land
Undersupplied And Over-Built: How Could Both Be True At Once?
The paradoxical riddle – undersupply and overbuilding – has moving-target market-rate for-sale new-construction demand disruptors many market appraisers neglect as well.
Marketing & Sales
Demand Without Wherewithal Is Either Pent-Up Or Priced Out
The tale of the housing demand tape is invariably a function of a household's payment power proximity versus a gap whose quantifiable size is as a down payment plus monthly payment baselines.
Leadership
Capitulation, Yes, But Resignation? Not Happening
Sentiment is not the same as resolve. Sentiment is not the same as determination and cunning, and a next-batch of survival steps many homebuilders know by heart.
Policy
The Near- And Medium-Term Future Of Housing Is On '22 Ballot
The 2022 midterm elections will likely meaningfully impact lives, livelihoods, assets, entities, and going-concerns orbiting the sphere of homes, neighborhoods, shelter, and what it will take to make more of them all.





supply and demand
Technology 06.02.23
A.I. And New-Home Demand: Are They On A Collision Course?
The economy's direction and trajectory now have an added catalyst sculpting the shape and size of the "buyer pool" ... A.I.
Land 05.15.23
Undersupplied And Over-Built: How Could Both Be True At Once?
The paradoxical riddle – undersupply and overbuilding – has moving-target market-rate for-sale new-construction demand disruptors many market appraisers neglect as well.
Marketing & Sales 03.02.23
Demand Without Wherewithal Is Either Pent-Up Or Priced Out
The tale of the housing demand tape is invariably a function of a household's payment power proximity versus a gap whose quantifiable size is as a down payment plus monthly payment baselines.
Leadership 11.16.22
Capitulation, Yes, But Resignation? Not Happening
Sentiment is not the same as resolve. Sentiment is not the same as determination and cunning, and a next-batch of survival steps many homebuilders know by heart.
Policy 11.07.22
The Near- And Medium-Term Future Of Housing Is On '22 Ballot
The 2022 midterm elections will likely meaningfully impact lives, livelihoods, assets, entities, and going-concerns orbiting the sphere of homes, neighborhoods, shelter, and what it will take to make more of them all.