TBDsupply and demand
Marketing & Sales
Research: Supply Constraint Is Not No. 1 Driver Of Housing Crisis
Findings imply that constrained housing supply is relatively unimportant in explaining differences in rising house prices among U.S. cities -- suggesting that easing housing supply constraints may not yield the anticipated improvements in housing affordability.
Land
Dirt And Demand: Connect The Dots Of Development To Come
When supply falls well below theoretical demand, comparing the "supply" of incomes to the "supply" of homes becomes essential. If prices rise while volume falls, that is an affordability crisis, not necessarily a housing industry problem.
Capital
Starts, Permits Data Underline Strategic Crossroads For Builders
With housing starts and permits in flux, the stakes for homebuilding leaders are mounting fast. As we ramp up to Spring Selling, this analysis explores a critical question: How much spec is too much in any given market?
Marketing & Sales
Time Is Now — Evolve or Miss Out on Homebuyer Opportunity
Homebuilders risk falling behind as buyer behaviors evolve — data, technology, and AI offer the competitive edge needed to drive sales growth in an uncertain market.
Together with
Audience Town
Land
Narrow Pathways: 7 Options Key Private Homebuilders' Roadmap
A more challenging entitlement world with chronic undersupply likely means being at a margin disadvantage is not a question of merely accepting lower returns. It is the difference between buying and not buying land.
SIGN UP FOR OUR DAILY NEWSLETTER
Keep up with the latest and most popular content.
TBDVOICES
Check out what some of the key voices in the industry have to say.
DEBORAH BLAKE
EVERYTHING 55+
Best-Laid Plans — How to Drive Success With 55+ Communities
Location, amenities, land plan, and future-proofed homes ... the first of a multi-episode series from Ipsum Group Principal and Founder Deborah Blake
MOST POPULAR
supply and demand
Marketing & Sales 03.24.25
Research: Supply Constraint Is Not No. 1 Driver Of Housing Crisis
Findings imply that constrained housing supply is relatively unimportant in explaining differences in rising house prices among U.S. cities -- suggesting that easing housing supply constraints may not yield the anticipated improvements in housing affordability.
Land 03.12.25
Dirt And Demand: Connect The Dots Of Development To Come
When supply falls well below theoretical demand, comparing the "supply" of incomes to the "supply" of homes becomes essential. If prices rise while volume falls, that is an affordability crisis, not necessarily a housing industry problem.
Capital 01.17.25
Starts, Permits Data Underline Strategic Crossroads For Builders
With housing starts and permits in flux, the stakes for homebuilding leaders are mounting fast. As we ramp up to Spring Selling, this analysis explores a critical question: How much spec is too much in any given market?
Marketing & Sales 10.23.24
Time Is Now — Evolve or Miss Out on Homebuyer Opportunity
Homebuilders risk falling behind as buyer behaviors evolve — data, technology, and AI offer the competitive edge needed to drive sales growth in an uncertain market.
Land 05.28.24
Narrow Pathways: 7 Options Key Private Homebuilders' Roadmap
A more challenging entitlement world with chronic undersupply likely means being at a margin disadvantage is not a question of merely accepting lower returns. It is the difference between buying and not buying land.
DATA DELIVERED TO YOUR INBOX
Keep up with the latest data and most popular content.
