TBDreal estate trends
Leadership
Toll Brothers' Choice-At-Scale Spec Pivot Fits A 'Life Happens' Buyer
By offering flexibility, personalization, and efficiency, homebuilders can tap into this resilient segment and sustain growth even in a challenging market environment, overcoming that "deferral mindset."
Technology
Housing Enters Dig-Deeper Patch As Economy Sends Up Red Flags
Call this latter 2024, next patch of new-home marketing and selling – probably through year-end 2024 – the "dig deeper" period of the post-pandemic-defined new-home selling cycle.
Together with
Constellation HomeBuilder Systems
Architecture
ADUs Come Of Age In A Higher-For-Longer Era
As more municipalities ease residential zoning, offering optional ADU spaces in new homes that can be rented out is one way for homebuyers to supplement their income and offset their mortgage payment.
Together with
John Burns Research & Consulting
Marketing & Sales
Six Factors Essential To 55+ Community Planning Success
"People are living longer than ever before, which will impact what is needed from 55+ communities going forward." -- A TBD MasterClass, Deborah Blake, Principal, The Ipsum Group
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DEBORAH BLAKE
EVERYTHING 55+
Best-Laid Plans — How to Drive Success With 55+ Communities
Location, amenities, land plan, and future-proofed homes ... the first of a multi-episode series from Ipsum Group Principal and Founder Deborah Blake
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real estate trends
Leadership 08.22.24
Toll Brothers' Choice-At-Scale Spec Pivot Fits A 'Life Happens' Buyer
By offering flexibility, personalization, and efficiency, homebuilders can tap into this resilient segment and sustain growth even in a challenging market environment, overcoming that "deferral mindset."
Technology 08.05.24
Housing Enters Dig-Deeper Patch As Economy Sends Up Red Flags
Call this latter 2024, next patch of new-home marketing and selling – probably through year-end 2024 – the "dig deeper" period of the post-pandemic-defined new-home selling cycle.
Architecture 04.18.24
ADUs Come Of Age In A Higher-For-Longer Era
As more municipalities ease residential zoning, offering optional ADU spaces in new homes that can be rented out is one way for homebuyers to supplement their income and offset their mortgage payment.
Marketing & Sales 10.20.23
Six Factors Essential To 55+ Community Planning Success
"People are living longer than ever before, which will impact what is needed from 55+ communities going forward." -- A TBD MasterClass, Deborah Blake, Principal, The Ipsum Group
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