TBDpending sales
Leadership
There Are Three Kinds Of Buyer Demand: One Matters The Most
Although most builders' well-engineered "shock absorber" – hefty gross margins – has undergone moderate stress in the past six or seven months to keep selling pace up, that shock absorber's got its work still cut out for it in the stretch ahead.
Capital
The 5th Cycle: Frank Anton On Housing's Law Of Gravity
What-if? The question few housing business stakeholders care to factor into their forecasts right now is what happens when -- not if -- interest rates spike?
Marketing & Sales
Sneak Peak: As Sales Top Out, Signs Of Softening Multiply
Keeping an eye on new-home "search" behavior offers a smart way to take stock on signals versus noise in the next several months.
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DEBORAH BLAKE
EVERYTHING 55+
Best-Laid Plans — How to Drive Success With 55+ Communities
Location, amenities, land plan, and future-proofed homes ... the first of a multi-episode series from Ipsum Group Principal and Founder Deborah Blake
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pending sales
Leadership 09.22.23
There Are Three Kinds Of Buyer Demand: One Matters The Most
Although most builders' well-engineered "shock absorber" – hefty gross margins – has undergone moderate stress in the past six or seven months to keep selling pace up, that shock absorber's got its work still cut out for it in the stretch ahead.
Capital 09.13.21
The 5th Cycle: Frank Anton On Housing's Law Of Gravity
What-if? The question few housing business stakeholders care to factor into their forecasts right now is what happens when -- not if -- interest rates spike?
Marketing & Sales 07.01.21
Sneak Peak: As Sales Top Out, Signs Of Softening Multiply
Keeping an eye on new-home "search" behavior offers a smart way to take stock on signals versus noise in the next several months.
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