TBDNew Home Sales
Leadership
Here's The Top Line On What TBD Survey Respondents Expect Next
Frank Anton looks at the data from our very first online rapid survey and concludes, 'yeah, but ... ' Bottom line, though, the numbers support a case for confidence.
Together with
Kohler
Leadership
Builders Jockey To Corner Share Gains In Fast Tightening Markets
Week to week and day to day changes in data on sales pace, community absorptions, concessions and incentives, and cancellations add 'headline risk' as a challenge on top of economic forces.
Leadership
Homebuilders Re-ignite Sales Toolkits As Markets Lose Steam
After a two-year pause-button on all-points, fully-activated strategic selling, now builders are hitting "play," as they work to navigate to a normal demand level they can live with.
Together with
FTS
Marketing & Sales
Here's How Homebuilders Can Reboot Topline Revenue Generation Skills Fast
Hyper-focus on challenges and success at securing homebuilders' bottom line -- when demand eclipsed new home supply -- meant less time and energy for the top line. Then the world changed.
Marketing & Sales
Kolter Homes' Value Map Focus Syncs With New Sales Challenges
This really isn't a home sales program," Bob Rademacher says. "This is an 'understanding' program. And when our guides fully carry out that program, they earn that role as a trusted advisor."
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TBDVOICES
Check out what some of the key voices in the industry have to say.
DEBORAH BLAKE
EVERYTHING 55+
Best-Laid Plans — How to Drive Success With 55+ Communities
Location, amenities, land plan, and future-proofed homes ... the first of a multi-episode series from Ipsum Group Principal and Founder Deborah Blake
MOST POPULAR
New Home Sales
Leadership 07.28.22
Here's The Top Line On What TBD Survey Respondents Expect Next
Frank Anton looks at the data from our very first online rapid survey and concludes, 'yeah, but ... ' Bottom line, though, the numbers support a case for confidence.
Leadership 07.11.22
Builders Jockey To Corner Share Gains In Fast Tightening Markets
Week to week and day to day changes in data on sales pace, community absorptions, concessions and incentives, and cancellations add 'headline risk' as a challenge on top of economic forces.
Leadership 06.28.22
Homebuilders Re-ignite Sales Toolkits As Markets Lose Steam
After a two-year pause-button on all-points, fully-activated strategic selling, now builders are hitting "play," as they work to navigate to a normal demand level they can live with.
Marketing & Sales 06.17.22
Here's How Homebuilders Can Reboot Topline Revenue Generation Skills Fast
Hyper-focus on challenges and success at securing homebuilders' bottom line -- when demand eclipsed new home supply -- meant less time and energy for the top line. Then the world changed.
Marketing & Sales 05.06.22
Kolter Homes' Value Map Focus Syncs With New Sales Challenges
This really isn't a home sales program," Bob Rademacher says. "This is an 'understanding' program. And when our guides fully carry out that program, they earn that role as a trusted advisor."
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