TBDmortgage rate buydowns
Leadership
Only The Months Ahead Will Tell Whether Buyers Are Okay With Higher-For-Longer
You'd think, judging from the narrative so far, the cure for high prices might be to simply get used to them. Don't consider them an ailment worth the effort to cure. But that's a risky bet.
Marketing & Sales
This A.I. Taps Every Tool, Tactic Needed To Win In Spring Selling
In our first episode of TBD Player, New Home Star Marketing Director Chris Laskowski leads a deep-dive exploration into an epic new A.I. capability that puts a firm's entire institutional knowledge-base into users' hands in split seconds.
Together with
New Home Star
Marketing & Sales
2024's Top 10 New Trends In Homebuilding: No. 4 Price Drops
Success – homebuilding, and residential development senior strategists and principals must consider as a better-than-expected 2023 winds down – may be the enemy.
Together with
New Home Star
Architecture
Homebuilding's Top 10 Trends In 2024: No. 3 Smaller Houses
Smaller home sizes don't – and can't – mean less value. It remains to be seen whether architects, engineers, and operators will succeed in creating iconic entry-level style homes whose form and function speak particularly to Millennial and Generation Z adult households.
Capital
Margin Pressure Mounts In A Higher-For-Longer Marathon
The squeeze on private homebuilders' margins comes from three key sources: High mortgage rates eroding demand, leading to greater price concessions; tighter credit access, leading to higher borrowing costs; and land price inflation due to lot supply constraints.
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DEBORAH BLAKE
EVERYTHING 55+
Best-Laid Plans — How to Drive Success With 55+ Communities
Location, amenities, land plan, and future-proofed homes ... the first of a multi-episode series from Ipsum Group Principal and Founder Deborah Blake
MOST POPULAR
mortgage rate buydowns
Leadership 05.30.24
Only The Months Ahead Will Tell Whether Buyers Are Okay With Higher-For-Longer
You'd think, judging from the narrative so far, the cure for high prices might be to simply get used to them. Don't consider them an ailment worth the effort to cure. But that's a risky bet.
Marketing & Sales 01.30.24
This A.I. Taps Every Tool, Tactic Needed To Win In Spring Selling
In our first episode of TBD Player, New Home Star Marketing Director Chris Laskowski leads a deep-dive exploration into an epic new A.I. capability that puts a firm's entire institutional knowledge-base into users' hands in split seconds.
Marketing & Sales 11.27.23
2024's Top 10 New Trends In Homebuilding: No. 4 Price Drops
Success – homebuilding, and residential development senior strategists and principals must consider as a better-than-expected 2023 winds down – may be the enemy.
Architecture 11.21.23
Homebuilding's Top 10 Trends In 2024: No. 3 Smaller Houses
Smaller home sizes don't – and can't – mean less value. It remains to be seen whether architects, engineers, and operators will succeed in creating iconic entry-level style homes whose form and function speak particularly to Millennial and Generation Z adult households.
Capital 11.14.23
Margin Pressure Mounts In A Higher-For-Longer Marathon
The squeeze on private homebuilders' margins comes from three key sources: High mortgage rates eroding demand, leading to greater price concessions; tighter credit access, leading to higher borrowing costs; and land price inflation due to lot supply constraints.
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