TBDMarketing & Sales
Demystifying post-COVID customers means sailing uncharted seas of engagement, nurturing, service and delight. It's also the key to success.
Marketing & Sales
Apples And Oranges: Why Housing Bubbles Don't Compare
Contrasts between the 2006 house price boom and today's run-up? For sure. Still, some are jittery over one similarity, the gap between median household wages and median prices.
Marketing & Sales
Adaptive Pre-Use: Curb Appeal Disrupts Construction Disruption
Scaffolding and construction sheds emerge in a creative burst as part of developers' ever-more-clever approaches to omnichannel, seamless customer engagement and acquisition.
Marketing & Sales
Sonic Boom: MultiGen's Trajectory Got A Covid Lift
The same people that brought the world the very first 'Me Generation,' are now spurring a We Generation surge to multiple generations living under a single roof.
Marketing & Sales
The Builder's Dilemma: Defeatism Or Determination
Post-pandemic post-traumatic stress crops up as a risk to morale and focus in the ranks among builders as they encounter an unending barrage of real-time challenges. The moment will redefine housing's leaders.
Marketing & Sales
In 'Best Places To Retire in 2021,' U.S. News Keys In On Budget And Health
Three million "unplanned" retirees in the past year swell 55-plus demand, and further open opportunity for new communities that offer post-career living on a tighter budget.
Marketing & Sales
The Builder's Dilemma: Defeatism Or Determination
Post-pandemic post-traumatic stress crops up as a risk to morale and focus in the ranks among builders as they encounter an unending barrage of real-time challenges. The moment will redefine housing's leaders.
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DEBORAH BLAKE
EVERYTHING 55+
Best-Laid Plans — How to Drive Success With 55+ Communities
Location, amenities, land plan, and future-proofed homes ... the first of a multi-episode series from Ipsum Group Principal and Founder Deborah Blake
MOST POPULAR
Marketing & Sales
Marketing & Sales 07.19.21
Apples And Oranges: Why Housing Bubbles Don't Compare
Contrasts between the 2006 house price boom and today's run-up? For sure. Still, some are jittery over one similarity, the gap between median household wages and median prices.
Marketing & Sales 07.13.21
Adaptive Pre-Use: Curb Appeal Disrupts Construction Disruption
Scaffolding and construction sheds emerge in a creative burst as part of developers' ever-more-clever approaches to omnichannel, seamless customer engagement and acquisition.
Marketing & Sales 07.12.21
Sonic Boom: MultiGen's Trajectory Got A Covid Lift
The same people that brought the world the very first 'Me Generation,' are now spurring a We Generation surge to multiple generations living under a single roof.
Marketing & Sales 07.06.21
The Builder's Dilemma: Defeatism Or Determination
Post-pandemic post-traumatic stress crops up as a risk to morale and focus in the ranks among builders as they encounter an unending barrage of real-time challenges. The moment will redefine housing's leaders.
Marketing & Sales 07.02.21
In 'Best Places To Retire in 2021,' U.S. News Keys In On Budget And Health
Three million "unplanned" retirees in the past year swell 55-plus demand, and further open opportunity for new communities that offer post-career living on a tighter budget.
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