TBDMarketing & Sales
Demystifying post-COVID customers means sailing uncharted seas of engagement, nurturing, service and delight. It's also the key to success.
Marketing & Sales
An Industry-First Leap In Digital Homebuying Goes Live In Real-Time
Hayden Homes Unveils a Revolutionary Digital Platform Redefining Home Shopping, Design, and Purchase. Here's our exclusive analysis.
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The Future Moved Up: Leverage Data Or Risk Losing Home Sales
How homebuilders can transform customer insights into actionable strategies, leveraging data to overcome uncertainty, drive smarter sales, and build resilience in a volatile housing market.
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11 Things Homebuilders Need To Know About Placemaking
Build it and they will come, ... but only if you get the story right and then put it in front of the people who will love the place you’ve built.
Marketing & Sales
Pre-Election Survival Guide for Homebuilders Amid Uncertainty
Builders must adapt now to shifting buyer sentiment, interest rates, and evolving housing policies post-election.
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Time Is Now — Evolve or Miss Out on Homebuyer Opportunity
Homebuilders risk falling behind as buyer behaviors evolve — data, technology, and AI offer the competitive edge needed to drive sales growth in an uncertain market.
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DEBORAH BLAKE
EVERYTHING 55+
Best-Laid Plans — How to Drive Success With 55+ Communities
Location, amenities, land plan, and future-proofed homes ... the first of a multi-episode series from Ipsum Group Principal and Founder Deborah Blake
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Marketing & Sales 11.13.24
An Industry-First Leap In Digital Homebuying Goes Live In Real-Time
Hayden Homes Unveils a Revolutionary Digital Platform Redefining Home Shopping, Design, and Purchase. Here's our exclusive analysis.
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The Future Moved Up: Leverage Data Or Risk Losing Home Sales
How homebuilders can transform customer insights into actionable strategies, leveraging data to overcome uncertainty, drive smarter sales, and build resilience in a volatile housing market.
Marketing & Sales 10.29.24
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Build it and they will come, ... but only if you get the story right and then put it in front of the people who will love the place you’ve built.
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Pre-Election Survival Guide for Homebuilders Amid Uncertainty
Builders must adapt now to shifting buyer sentiment, interest rates, and evolving housing policies post-election.
Marketing & Sales 10.23.24
Time Is Now — Evolve or Miss Out on Homebuyer Opportunity
Homebuilders risk falling behind as buyer behaviors evolve — data, technology, and AI offer the competitive edge needed to drive sales growth in an uncertain market.
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