TBDLeadership
Leadership
A Start To Healing Rampant Crises Of Confidence: Focus On Making Places Safer
Running through the present, even scoping to a close-up on homebuilders' Spring Selling season – with countless sources in the past and countless future destinations – streams a stack of crises of confidence, riding piggy-back on one another.
Leadership
Here's Why Builders Don't Panic As Economic Storm Clouds Gather
Rather few strategists among higher-volume homebuilders believe the December 2022 to February 2023 lift will evolve into a sustainable reboot of exuberant demand. That doesn't faze them.
Leadership
Is This Time Different? Builders' Playbooks Look For The Same Gains, With Different Plays
Builders downturn strategies typically call for narrowing the pricing gap that gives existing home sellers an edge when demand is low. It's the same now, only different.
Marketing & Sales
Camillo Weds Its Brand Family With A Newly-Spoken Vow: Opening Doors
An inside and up-close look at the branding and future-focus of one of America's biggest builders you may never have heard of ... until now.
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Leadership
Ways Out of Housing's 'Vicious Circle' Crisis: #2 Women On Job Sites
The opposite of nimbleness, agility, and resilience – the alternative to construction and real estate's capacity to adapt to a changing business, economic, environmental, and consumer demand climate – is fragility.
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TBDVOICES
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DEBORAH BLAKE
EVERYTHING 55+
Best-Laid Plans — How to Drive Success With 55+ Communities
Location, amenities, land plan, and future-proofed homes ... the first of a multi-episode series from Ipsum Group Principal and Founder Deborah Blake
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Leadership
Leadership 03.14.23
A Start To Healing Rampant Crises Of Confidence: Focus On Making Places Safer
Running through the present, even scoping to a close-up on homebuilders' Spring Selling season – with countless sources in the past and countless future destinations – streams a stack of crises of confidence, riding piggy-back on one another.
Leadership 03.09.23
Here's Why Builders Don't Panic As Economic Storm Clouds Gather
Rather few strategists among higher-volume homebuilders believe the December 2022 to February 2023 lift will evolve into a sustainable reboot of exuberant demand. That doesn't faze them.
Leadership 03.08.23
Is This Time Different? Builders' Playbooks Look For The Same Gains, With Different Plays
Builders downturn strategies typically call for narrowing the pricing gap that gives existing home sellers an edge when demand is low. It's the same now, only different.
Marketing & Sales 03.07.23
Camillo Weds Its Brand Family With A Newly-Spoken Vow: Opening Doors
An inside and up-close look at the branding and future-focus of one of America's biggest builders you may never have heard of ... until now.
Leadership 03.06.23
Ways Out of Housing's 'Vicious Circle' Crisis: #2 Women On Job Sites
The opposite of nimbleness, agility, and resilience – the alternative to construction and real estate's capacity to adapt to a changing business, economic, environmental, and consumer demand climate – is fragility.
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