TBDhousing economics
Leadership
The Big 'Ifs' Homebuilders Face And The 'Thens' They Can Act On
Notes of caution and uncertainty as to which way momentum may turn leaves no doubt as to where residential construction and real estate's leaders should redouble focus: on people — team members and customers.
Marketing & Sales
Two Action Tactics Homebuilders Can Take Now Amid Unknowns
The two biggest opportunity areas for resiliency and preventative fitness are on the land investment and sales fronts -- where you can focus on preparing for a bumpier ride ahead with an ultra conservative reforecast.
Capital
Bull, Bear, Or Indifferent, It's Time To Game Out Housing Scenarios
Bullish signals flash green, while bearish noise ups the volume to an unholy din. Who's the contrarian? More importantly, who's early, late, and right?
Land
A Slew Of Fast-Unspooling Risks Pressure Land Underwriting Data
Where homebuilders pick up a pivotal signal of a cyclical downturn ahead often comes clear in a typical Monday land committee meeting with corporate finance and treasury. Those meetings are suddenly taking a new tone and new data points.
Leadership
New Home Search Trends Dip As Market Digests Prices And Crises
While Census February New Home Sales lag recent intensification of headwinds, online search patterns may prefigure impacts of newer inflation and sentiment shocks following Russia's invasion of Ukraine.
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DEBORAH BLAKE
EVERYTHING 55+
Best-Laid Plans — How to Drive Success With 55+ Communities
Location, amenities, land plan, and future-proofed homes ... the first of a multi-episode series from Ipsum Group Principal and Founder Deborah Blake
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housing economics
Leadership 04.01.22
The Big 'Ifs' Homebuilders Face And The 'Thens' They Can Act On
Notes of caution and uncertainty as to which way momentum may turn leaves no doubt as to where residential construction and real estate's leaders should redouble focus: on people — team members and customers.
Marketing & Sales 03.31.22
Two Action Tactics Homebuilders Can Take Now Amid Unknowns
The two biggest opportunity areas for resiliency and preventative fitness are on the land investment and sales fronts -- where you can focus on preparing for a bumpier ride ahead with an ultra conservative reforecast.
Capital 03.30.22
Bull, Bear, Or Indifferent, It's Time To Game Out Housing Scenarios
Bullish signals flash green, while bearish noise ups the volume to an unholy din. Who's the contrarian? More importantly, who's early, late, and right?
Land 03.25.22
A Slew Of Fast-Unspooling Risks Pressure Land Underwriting Data
Where homebuilders pick up a pivotal signal of a cyclical downturn ahead often comes clear in a typical Monday land committee meeting with corporate finance and treasury. Those meetings are suddenly taking a new tone and new data points.
Leadership 03.23.22
New Home Search Trends Dip As Market Digests Prices And Crises
While Census February New Home Sales lag recent intensification of headwinds, online search patterns may prefigure impacts of newer inflation and sentiment shocks following Russia's invasion of Ukraine.
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