TBDhousing data
Marketing & Sales
A Moment Of Truth For New Home Demand: Will Cancel Rates Rise?
To date, even as interest rates and inflation began to take a toll on qualified new-home buyers, builders remain confident their order backlogs will hold, with reinforcement buyer prospects waiting in the wings. Will that hold up?
Marketing & Sales
Homebuilders Brace For Stress, And Focus On Being Their Best
'The model broke' and 'bring it on!' are pearls of wisdom from what seems like a lifetime ago on the brink of the last housing crisis. Let's see what value they might offer us in so different a time.
Leadership
The Big 'Ifs' Homebuilders Face And The 'Thens' They Can Act On
Notes of caution and uncertainty as to which way momentum may turn leaves no doubt as to where residential construction and real estate's leaders should redouble focus: on people — team members and customers.
Land
A Slew Of Fast-Unspooling Risks Pressure Land Underwriting Data
Where homebuilders pick up a pivotal signal of a cyclical downturn ahead often comes clear in a typical Monday land committee meeting with corporate finance and treasury. Those meetings are suddenly taking a new tone and new data points.
Leadership
New Home Search Trends Dip As Market Digests Prices And Crises
While Census February New Home Sales lag recent intensification of headwinds, online search patterns may prefigure impacts of newer inflation and sentiment shocks following Russia's invasion of Ukraine.
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EVERYTHING 55+
Best-Laid Plans — How to Drive Success With 55+ Communities
Location, amenities, land plan, and future-proofed homes ... the first of a multi-episode series from Ipsum Group Principal and Founder Deborah Blake
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housing data
Marketing & Sales 04.27.22
A Moment Of Truth For New Home Demand: Will Cancel Rates Rise?
To date, even as interest rates and inflation began to take a toll on qualified new-home buyers, builders remain confident their order backlogs will hold, with reinforcement buyer prospects waiting in the wings. Will that hold up?
Marketing & Sales 04.07.22
Homebuilders Brace For Stress, And Focus On Being Their Best
'The model broke' and 'bring it on!' are pearls of wisdom from what seems like a lifetime ago on the brink of the last housing crisis. Let's see what value they might offer us in so different a time.
Leadership 04.01.22
The Big 'Ifs' Homebuilders Face And The 'Thens' They Can Act On
Notes of caution and uncertainty as to which way momentum may turn leaves no doubt as to where residential construction and real estate's leaders should redouble focus: on people — team members and customers.
Land 03.25.22
A Slew Of Fast-Unspooling Risks Pressure Land Underwriting Data
Where homebuilders pick up a pivotal signal of a cyclical downturn ahead often comes clear in a typical Monday land committee meeting with corporate finance and treasury. Those meetings are suddenly taking a new tone and new data points.
Leadership 03.23.22
New Home Search Trends Dip As Market Digests Prices And Crises
While Census February New Home Sales lag recent intensification of headwinds, online search patterns may prefigure impacts of newer inflation and sentiment shocks following Russia's invasion of Ukraine.
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