TBDHousing affordability
Architecture
Last Crisis, Builders Blasted Into 2020s Tech — Next Up Now?
In the building technology, finance, real estate, and policy axis lie solutions consumer households will embrace and value 'for financial reasons.'
Marketing & Sales
The Clearest Lens Of New Home Demand Ahead: The Kitchen Table
The 'this time's different' truism that's trenchantly true this time is inflation, which is running higher and hotter even than mortgage rates for the first time in at least six decades.
Leadership
An Affordable Home, By Any Other Name ... And The Challenge Of '22
Is a widening "haves-vs.-have nots" gap defensible, or even good common business sense? If not, then, we're all in the affordable housing business.
Marketing & Sales
Believe Millennial Home Demand Is Unwaverable At Your Own Peril
Homebuilders can no longer count on macro economics, pandemic panic, and Fed policy to pull Millennial households into their force-field. Classic competitive marketing, selling, and customer focus are going to have to do that job now. Who's up to the challenge?
Architecture
Mining Building's Timeless Icons Amidst Upheaval And Change
The 2022 Gold Nugget Awards — PCBC's annual elevation of building, design, development, and planning's most inspired and inspiring achievements — tap into an eternal, resilient flame of undeterred human resolve.
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DEBORAH BLAKE
EVERYTHING 55+
Best-Laid Plans — How to Drive Success With 55+ Communities
Location, amenities, land plan, and future-proofed homes ... the first of a multi-episode series from Ipsum Group Principal and Founder Deborah Blake
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Housing affordability
Architecture 07.29.22
Last Crisis, Builders Blasted Into 2020s Tech — Next Up Now?
In the building technology, finance, real estate, and policy axis lie solutions consumer households will embrace and value 'for financial reasons.'
Marketing & Sales 07.27.22
The Clearest Lens Of New Home Demand Ahead: The Kitchen Table
The 'this time's different' truism that's trenchantly true this time is inflation, which is running higher and hotter even than mortgage rates for the first time in at least six decades.
Leadership 07.15.22
An Affordable Home, By Any Other Name ... And The Challenge Of '22
Is a widening "haves-vs.-have nots" gap defensible, or even good common business sense? If not, then, we're all in the affordable housing business.
Marketing & Sales 07.12.22
Believe Millennial Home Demand Is Unwaverable At Your Own Peril
Homebuilders can no longer count on macro economics, pandemic panic, and Fed policy to pull Millennial households into their force-field. Classic competitive marketing, selling, and customer focus are going to have to do that job now. Who's up to the challenge?
Architecture 06.27.22
Mining Building's Timeless Icons Amidst Upheaval And Change
The 2022 Gold Nugget Awards — PCBC's annual elevation of building, design, development, and planning's most inspired and inspiring achievements — tap into an eternal, resilient flame of undeterred human resolve.
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