TBDhomeowners insurance
Leadership
Peace Of Mind – The Absence of Worry – Is A CX Super Power
Homebuying customers’ pursuit of what’s often the most valued and costly purchase they’ll ever make – and one full of unknowns -- has at least two distinct streams of value-making. One stream is the customer’s shopping and purchase journey. The other dwells in the livability and ownership journey.
Together with
Westwood Insurance Agency
Leadership
Why Young 1st-Time Buyers Are Driving Spring '23 Demand
Buyers – especially the aspiring first-time and entry level prospects – pushed through a narrower mathematical pathway to achieve their goal. Here's what coaxes many of them along.
Together with
Westwood Insurance Agency
Leadership
Value-Adds For New Home Tech: Loss Reduction, Lower Premium, Peace Of Mind
New homes tend now to include as a non-negotiable standard a smart-home suite of services. Fact is, as they evolve, those smart home devices have emerged as more than “nice-to-have” convenience solutions.
Together with
Westwood Insurance Agency
Leadership
Spring Selling's Key Monthly Payments Challenge: PITI Math
Homebuilders rely on partners to assist them with that customer journey and customer experience so that they know that they’re protected. And, there’s peace of mind that comes with it.
Together with
Westwood Insurance Agency
Leadership
Uncertainty Or Not, Trust Will Serve As A Bedrock To Recovery
Plenty of evidence could make either an optimist or a pessimist confident that he, she, they are right. The facts, in fact, tell two sharply opposing stories.
Together with
Westwood Insurance Agency
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DEBORAH BLAKE
EVERYTHING 55+
Best-Laid Plans — How to Drive Success With 55+ Communities
Location, amenities, land plan, and future-proofed homes ... the first of a multi-episode series from Ipsum Group Principal and Founder Deborah Blake
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homeowners insurance
Leadership 05.18.23
Peace Of Mind – The Absence of Worry – Is A CX Super Power
Homebuying customers’ pursuit of what’s often the most valued and costly purchase they’ll ever make – and one full of unknowns -- has at least two distinct streams of value-making. One stream is the customer’s shopping and purchase journey. The other dwells in the livability and ownership journey.
Leadership 04.27.23
Why Young 1st-Time Buyers Are Driving Spring '23 Demand
Buyers – especially the aspiring first-time and entry level prospects – pushed through a narrower mathematical pathway to achieve their goal. Here's what coaxes many of them along.
Leadership 03.30.23
Value-Adds For New Home Tech: Loss Reduction, Lower Premium, Peace Of Mind
New homes tend now to include as a non-negotiable standard a smart-home suite of services. Fact is, as they evolve, those smart home devices have emerged as more than “nice-to-have” convenience solutions.
Leadership 02.28.23
Spring Selling's Key Monthly Payments Challenge: PITI Math
Homebuilders rely on partners to assist them with that customer journey and customer experience so that they know that they’re protected. And, there’s peace of mind that comes with it.
Leadership 01.29.23
Uncertainty Or Not, Trust Will Serve As A Bedrock To Recovery
Plenty of evidence could make either an optimist or a pessimist confident that he, she, they are right. The facts, in fact, tell two sharply opposing stories.
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