TBDHomebuilding
Land
Will Spring's Green Shoots Take Firm Root In A Higher-Rate Era?
After today's expected Fed pause and plans to continue to raise its funds rate twice more this year, the stress tests -- on consumer households, employers, and financial markets -- will continue to try to shock them into capitulation.
Land
Buyers Now Can Swap An Old Home For A New One On The Same Site
"People would look at the homes we're already building in their neighborhoods, the sites with the TJH branding on the fence wrap around the job site, and they asked us, 'how do I get what you're doing here where I am on my site?'" -- Tommy Beadel, founder, CEO, Thomas James Homes
Land
Woodside Homes Is Finalizing Purchase Of Boise-Area's Hubble Homes
Hubble Homes has been built under the steady, service-as-a-strategy hand of E. Don Hubble, who at age 73 is said to be "choosing to take his chips off the table at the top of his game." He's created a strong business culture and a land position in what's viewed as a resurgent Boise marketplace.
Marketing & Sales
New Would-Be Buyer Data Calls For New Ways To Win Them Over
Wick Marketing senior VP Barbara Wray and Audience Audit Inc. founder/president Susan Baier, recently tapped 1,350 recent buyer- and would-be buyer cohorts to learn what homebuilding sales, marketing, and customer care teams can do about the "trust gap."
Marketing & Sales
It's About Time, A Timeless Core Customer Value Builders Offer
Time's role, to keep everything from occurring simultaneously, seems to be vulnerable to the race of technology, events, and a riptide of environmental, social, and cultural turbulence. This endows a home and the neighborhood and community a family calls home with all the more meaning.
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DEBORAH BLAKE
EVERYTHING 55+
Best-Laid Plans — How to Drive Success With 55+ Communities
Location, amenities, land plan, and future-proofed homes ... the first of a multi-episode series from Ipsum Group Principal and Founder Deborah Blake
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Homebuilding
Land 06.14.23
Will Spring's Green Shoots Take Firm Root In A Higher-Rate Era?
After today's expected Fed pause and plans to continue to raise its funds rate twice more this year, the stress tests -- on consumer households, employers, and financial markets -- will continue to try to shock them into capitulation.
Land 06.13.23
Buyers Now Can Swap An Old Home For A New One On The Same Site
"People would look at the homes we're already building in their neighborhoods, the sites with the TJH branding on the fence wrap around the job site, and they asked us, 'how do I get what you're doing here where I am on my site?'" -- Tommy Beadel, founder, CEO, Thomas James Homes
Land 06.12.23
Woodside Homes Is Finalizing Purchase Of Boise-Area's Hubble Homes
Hubble Homes has been built under the steady, service-as-a-strategy hand of E. Don Hubble, who at age 73 is said to be "choosing to take his chips off the table at the top of his game." He's created a strong business culture and a land position in what's viewed as a resurgent Boise marketplace.
Marketing & Sales 06.09.23
New Would-Be Buyer Data Calls For New Ways To Win Them Over
Wick Marketing senior VP Barbara Wray and Audience Audit Inc. founder/president Susan Baier, recently tapped 1,350 recent buyer- and would-be buyer cohorts to learn what homebuilding sales, marketing, and customer care teams can do about the "trust gap."
Marketing & Sales 06.08.23
It's About Time, A Timeless Core Customer Value Builders Offer
Time's role, to keep everything from occurring simultaneously, seems to be vulnerable to the race of technology, events, and a riptide of environmental, social, and cultural turbulence. This endows a home and the neighborhood and community a family calls home with all the more meaning.
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