TBDhomebuilding sales and marketing jobs
Land
Oversupply or Overreaction? DFW Market Needs To Hit Reset
Scott Finfer breaks down the DFW-area oversupply crisis: post-pandemic assumptions, slower job growth, and mispriced inventory. Across the U.S., high-volume markets face similar risks. Finfer outlines five strategic moves to cut through the noise — and seize ground as bigger players pull back.
Marketing & Sales
Rate Buydowns: Temporary Fix, Long-Term Risk For Homebuilders
Financial incentives like mortgage rate buydowns may boost sales today, but builders using them broadly risk margin erosion, mispricing, and long-term strategic misalignment—especially those without Lennar-scale flexibility.
Marketing & Sales
Homebuilders Can Keep Selling 55+ Homes In A Tough Market
Deborah Blake's zero-base, customer-first framework helps builders win 55+ buyers in a down season.
Marketing & Sales
How Homebuilders Can Fix Broken Buyer Conversion Now
New Home Star’s Chris Laskowski breaks down what’s stalling new home conversions in today’s market—and what to do about it. From weak webpages to ignored AI search, he lays out a builder’s to-do list for turning traffic into buyers.
Together with
New Home Star
Marketing & Sales
A 2025 Spring Selling Mortgage Buydown Survival Guide
Homebuyers are hesitant, mortgage rates are stubborn, and buydown costs are rising. Smart homebuilders are turning to data to make every dollar count.
Together with
New Home Star





homebuilding sales and marketing jobs
Land 06.30.25
Oversupply or Overreaction? DFW Market Needs To Hit Reset
Scott Finfer breaks down the DFW-area oversupply crisis: post-pandemic assumptions, slower job growth, and mispriced inventory. Across the U.S., high-volume markets face similar risks. Finfer outlines five strategic moves to cut through the noise — and seize ground as bigger players pull back.
Marketing & Sales 06.20.25
Rate Buydowns: Temporary Fix, Long-Term Risk For Homebuilders
Financial incentives like mortgage rate buydowns may boost sales today, but builders using them broadly risk margin erosion, mispricing, and long-term strategic misalignment—especially those without Lennar-scale flexibility.
Marketing & Sales 05.23.25
Homebuilders Can Keep Selling 55+ Homes In A Tough Market
Deborah Blake's zero-base, customer-first framework helps builders win 55+ buyers in a down season.
Marketing & Sales 04.15.25
How Homebuilders Can Fix Broken Buyer Conversion Now
New Home Star’s Chris Laskowski breaks down what’s stalling new home conversions in today’s market—and what to do about it. From weak webpages to ignored AI search, he lays out a builder’s to-do list for turning traffic into buyers.
Marketing & Sales 02.05.25
A 2025 Spring Selling Mortgage Buydown Survival Guide
Homebuyers are hesitant, mortgage rates are stubborn, and buydown costs are rising. Smart homebuilders are turning to data to make every dollar count.