TBDhomebuilding marketing and sales training
Marketing & Sales
To Add To Your Share of 2024 Homebuyers, Start Here
Earning customers’ trust and confidence starts with a consistent and focused marketing strategy.
Marketing & Sales
To Dial In Customers And Team Members, Get Past Outmoded Segments
A paradigm shift presents a compelling case for executive leaders in the homebuilding industry and beyond: To transcend outdated demographic models and build brands and cultures that resonate across generations.
Marketing & Sales
This A.I. Taps Every Tool, Tactic Needed To Win In Spring Selling
In our first episode of TBD Player, New Home Star Marketing Director Chris Laskowski leads a deep-dive exploration into an epic new A.I. capability that puts a firm's entire institutional knowledge-base into users' hands in split seconds.
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DEBORAH BLAKE
EVERYTHING 55+
Best-Laid Plans — How to Drive Success With 55+ Communities
Location, amenities, land plan, and future-proofed homes ... the first of a multi-episode series from Ipsum Group Principal and Founder Deborah Blake
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homebuilding marketing and sales training
Marketing & Sales 04.10.24
To Add To Your Share of 2024 Homebuyers, Start Here
Earning customers’ trust and confidence starts with a consistent and focused marketing strategy.
Marketing & Sales 02.19.24
To Dial In Customers And Team Members, Get Past Outmoded Segments
A paradigm shift presents a compelling case for executive leaders in the homebuilding industry and beyond: To transcend outdated demographic models and build brands and cultures that resonate across generations.
Marketing & Sales 01.30.24
This A.I. Taps Every Tool, Tactic Needed To Win In Spring Selling
In our first episode of TBD Player, New Home Star Marketing Director Chris Laskowski leads a deep-dive exploration into an epic new A.I. capability that puts a firm's entire institutional knowledge-base into users' hands in split seconds.
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