Leadership

Heading To 'Normal,' Some Builder Peers Take Bigger Hits Vs. Others

Homebuilder sentiment starts to show signs the market may take a rough, bumpy, costly route to finding its next new normal level. History both repeats and rhymes.

Marketing & Sales

Confident? Depends Whether You're A Seller Or Buyer In A Frothy Market

Sellers -- whether it's a new home or a resale -- are confident they're in the driver's seat. Buyer sentiment, however, shows signs of wear, tear, and fear of not having what it takes. Mind the gap.