TBDdemographics
Marketing & Sales
Demand As Builders, Developers, And Investors Knew It, Is Evolving
Economics housing demand, and consumer demand for homes have begun to decouple, and by 2030, demographics-as-destiny will be a bygone business and investment pillar.
Land
Suburban Renewal: America's Pandemic Embrace Of Backyards
Fresh Pew Research affirms a mindset shift toward bigger, less dense, houses, versus walkable access to neighborhood retail, food, health, and entertainment connections. Two big questions here.
Marketing & Sales
Pandemic-Era New Normal Segments: 50+ Is The New 55+
As Dream Finders Homes unveils its active adult game plan, it starts by including a spryer customer set. Here's why that's a game-changer.
Marketing & Sales
Look Who's Selling: The 2020s Baby Boom Pivot Has Arrived
Just as millennials' latent family-formation awakening has galvanized single-family demand, a Baby Boom age 55-to-75 analog -- extended family formation -- will transform resales and ignite the 2020s housing economy.
Land
2020 Census: Fast-Changing Households Hold Keys To 2030
An underlying, strategically critical question for market-rate housing leaders: How geared are their organizations, designs, land plans, and price offerings for 'explosive' diversity in household composition?
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DEBORAH BLAKE
EVERYTHING 55+
Best-Laid Plans — How to Drive Success With 55+ Communities
Location, amenities, land plan, and future-proofed homes ... the first of a multi-episode series from Ipsum Group Principal and Founder Deborah Blake
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demographics
Marketing & Sales 09.29.21
Demand As Builders, Developers, And Investors Knew It, Is Evolving
Economics housing demand, and consumer demand for homes have begun to decouple, and by 2030, demographics-as-destiny will be a bygone business and investment pillar.
Land 08.30.21
Suburban Renewal: America's Pandemic Embrace Of Backyards
Fresh Pew Research affirms a mindset shift toward bigger, less dense, houses, versus walkable access to neighborhood retail, food, health, and entertainment connections. Two big questions here.
Marketing & Sales 08.25.21
Pandemic-Era New Normal Segments: 50+ Is The New 55+
As Dream Finders Homes unveils its active adult game plan, it starts by including a spryer customer set. Here's why that's a game-changer.
Marketing & Sales 08.20.21
Look Who's Selling: The 2020s Baby Boom Pivot Has Arrived
Just as millennials' latent family-formation awakening has galvanized single-family demand, a Baby Boom age 55-to-75 analog -- extended family formation -- will transform resales and ignite the 2020s housing economy.
Land 08.17.21
2020 Census: Fast-Changing Households Hold Keys To 2030
An underlying, strategically critical question for market-rate housing leaders: How geared are their organizations, designs, land plans, and price offerings for 'explosive' diversity in household composition?
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