TBDdemographics
Leadership
Factor Gen Z Stress Into Home Demand, Skilled Worker Futures
Here are seven simple words that can — and must — cut through the fallacies and myths regarding why young people choose livelihoods other than the building and community development trades.
Architecture
How Builders Could Miss Where The Money Is Through 2030
Here's evidence that current investments in homes and communities that integrate livable design, universal design, and home health technology may fall short of the enormous opportunity.
Leadership
Price And Profit: Homebuilders Walk A Fine Line At A Tricky Time
You may be able to raise prices -- especially as costs surge -- but should you? Algorithms may have one answer. And there may be other choices.
Marketing & Sales
Take Demand From These Buyers For Granted At Your Peril
Focus these days zeroes in on the crush of capital flooding into residential real estate. However, it would be a mistake to lose track of an equally unpredictable business force-factor: Who will buy?
Land
Twin Risks — Local & Federal — Loom On Built-For-Rent Horizon
With monster-sized wagers, investors are thronging into the newly built single-family-rental market, confident in a market tilting in their favor is high. Still, what about all that entitlement risk?
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DEBORAH BLAKE
EVERYTHING 55+
Best-Laid Plans — How to Drive Success With 55+ Communities
Location, amenities, land plan, and future-proofed homes ... the first of a multi-episode series from Ipsum Group Principal and Founder Deborah Blake
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demographics
Leadership 12.07.21
Factor Gen Z Stress Into Home Demand, Skilled Worker Futures
Here are seven simple words that can — and must — cut through the fallacies and myths regarding why young people choose livelihoods other than the building and community development trades.
Architecture 10.22.21
How Builders Could Miss Where The Money Is Through 2030
Here's evidence that current investments in homes and communities that integrate livable design, universal design, and home health technology may fall short of the enormous opportunity.
Leadership 10.20.21
Price And Profit: Homebuilders Walk A Fine Line At A Tricky Time
You may be able to raise prices -- especially as costs surge -- but should you? Algorithms may have one answer. And there may be other choices.
Marketing & Sales 10.19.21
Take Demand From These Buyers For Granted At Your Peril
Focus these days zeroes in on the crush of capital flooding into residential real estate. However, it would be a mistake to lose track of an equally unpredictable business force-factor: Who will buy?
Land 10.18.21
Twin Risks — Local & Federal — Loom On Built-For-Rent Horizon
With monster-sized wagers, investors are thronging into the newly built single-family-rental market, confident in a market tilting in their favor is high. Still, what about all that entitlement risk?
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