TBDdemographics
Policy
Immigration’s Double Role in Homebuilding’s Present, Future
Immigrants are key to solving both the labor crunch and -- believe it or not -- an eventual household demand shortfall. But only if policy allows them to stay, build, and thrive.
Together with
John Burns Research & Consulting
Architecture
Wellness Is the New 'Why' In Neighborhood Development
Health and well-being are no longer add-ons—they’re the foundation of value, purpose, and performance in new communities. From brain-friendly design to AI-native living, five big trends are redefining what home means now.
Land
Florida Paradox: In-Migration Vs. Growing Signs Of An Exodus
Even as domestic migration cools, international migration is driving demand, and with it, there is pressure on land prices, baseline costs, and housing attainability.
Land
Dirt And Demand: Connect The Dots Of Development To Come
When supply falls well below theoretical demand, comparing the "supply" of incomes to the "supply" of homes becomes essential. If prices rise while volume falls, that is an affordability crisis, not necessarily a housing industry problem.
Leadership
Embedded Insurance: A Winning Strategy for Young Homebuyers
Millennials, born between 1981-1997, and Gen Z, born after 1997, are the youngest generations eligible to buy a home. Together, the two cohorts accounted for three out of five home purchase mortgage applications in 2023.
Together with
Westwood Insurance Agency
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DEBORAH BLAKE
EVERYTHING 55+
Best-Laid Plans — How to Drive Success With 55+ Communities
Location, amenities, land plan, and future-proofed homes ... the first of a multi-episode series from Ipsum Group Principal and Founder Deborah Blake
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demographics
Policy 04.08.25
Immigration’s Double Role in Homebuilding’s Present, Future
Immigrants are key to solving both the labor crunch and -- believe it or not -- an eventual household demand shortfall. But only if policy allows them to stay, build, and thrive.
Architecture 04.04.25
Wellness Is the New 'Why' In Neighborhood Development
Health and well-being are no longer add-ons—they’re the foundation of value, purpose, and performance in new communities. From brain-friendly design to AI-native living, five big trends are redefining what home means now.
Land 03.21.25
Florida Paradox: In-Migration Vs. Growing Signs Of An Exodus
Even as domestic migration cools, international migration is driving demand, and with it, there is pressure on land prices, baseline costs, and housing attainability.
Land 03.12.25
Dirt And Demand: Connect The Dots Of Development To Come
When supply falls well below theoretical demand, comparing the "supply" of incomes to the "supply" of homes becomes essential. If prices rise while volume falls, that is an affordability crisis, not necessarily a housing industry problem.
Leadership 02.04.25
Embedded Insurance: A Winning Strategy for Young Homebuyers
Millennials, born between 1981-1997, and Gen Z, born after 1997, are the youngest generations eligible to buy a home. Together, the two cohorts accounted for three out of five home purchase mortgage applications in 2023.
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