TBDcustomer satisfaction
Leadership
Future-Proof The Home Purchase By Omitting Some ‘Moving Parts’
With prices, interest rates, bank credit, and local economies in flux, eliminating the random and adding certainty to homebuyers’ calculus makes first-time homeownership simpler.
Together with
Westwood Insurance Agency
Marketing & Sales
Demographics Data Reveal 2030s Tipping Point For U.S. Housing
Brookings Institution senior fellow William Frey's recent analysis of a 2nd release of data points from the Census Bureau's 2020 decennial census has three highlights market-rate residential real estate and construction strategists will appreciate are right in their wheelhouse.
Marketing & Sales
A.I. Numbers Days Of New Home Sales Agents As 'Gatekeepers'
A deep-dive conversation with New Home Star founder David Rice on nearer-term impacts of A.I. on new home sales associates, and their role in business value creation. Get ready to pivot.
Together with
New Home Star
Marketing & Sales
It's About Time, A Timeless Core Customer Value Builders Offer
Time's role, to keep everything from occurring simultaneously, seems to be vulnerable to the race of technology, events, and a riptide of environmental, social, and cultural turbulence. This endows a home and the neighborhood and community a family calls home with all the more meaning.
Together with
New Home Star
Marketing & Sales
Two Little Letters - A.I. - Change Homebuilding As We Speak
Here are four examples of A.I.s immediate or near-future applicability in homebuilding sales and marketing, given that these areas are both repeatable and already well-documented in digital records.
Together with
New Home Star
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TBDVOICES
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DEBORAH BLAKE
EVERYTHING 55+
Best-Laid Plans — How to Drive Success With 55+ Communities
Location, amenities, land plan, and future-proofed homes ... the first of a multi-episode series from Ipsum Group Principal and Founder Deborah Blake
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customer satisfaction
Leadership 08.24.23
Future-Proof The Home Purchase By Omitting Some ‘Moving Parts’
With prices, interest rates, bank credit, and local economies in flux, eliminating the random and adding certainty to homebuyers’ calculus makes first-time homeownership simpler.
Marketing & Sales 08.07.23
Demographics Data Reveal 2030s Tipping Point For U.S. Housing
Brookings Institution senior fellow William Frey's recent analysis of a 2nd release of data points from the Census Bureau's 2020 decennial census has three highlights market-rate residential real estate and construction strategists will appreciate are right in their wheelhouse.
Marketing & Sales 06.15.23
A.I. Numbers Days Of New Home Sales Agents As 'Gatekeepers'
A deep-dive conversation with New Home Star founder David Rice on nearer-term impacts of A.I. on new home sales associates, and their role in business value creation. Get ready to pivot.
Marketing & Sales 06.08.23
It's About Time, A Timeless Core Customer Value Builders Offer
Time's role, to keep everything from occurring simultaneously, seems to be vulnerable to the race of technology, events, and a riptide of environmental, social, and cultural turbulence. This endows a home and the neighborhood and community a family calls home with all the more meaning.
Marketing & Sales 05.22.23
Two Little Letters - A.I. - Change Homebuilding As We Speak
Here are four examples of A.I.s immediate or near-future applicability in homebuilding sales and marketing, given that these areas are both repeatable and already well-documented in digital records.
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