TBDcustomer care
Leadership
How Builders Can Dial Up Value While Others Compete On Price
The risk of not standing out, standing apart, and standing above increases on an axis equal to or greater than the trajectory of monthly payments as price and rates push higher.
Together with
Westwood Insurance Agency
Leadership
Future-Proof The Home Purchase By Omitting Some ‘Moving Parts’
With prices, interest rates, bank credit, and local economies in flux, eliminating the random and adding certainty to homebuyers’ calculus makes first-time homeownership simpler.
Together with
Westwood Insurance Agency
Marketing & Sales
Demographics Data Reveal 2030s Tipping Point For U.S. Housing
Brookings Institution senior fellow William Frey's recent analysis of a 2nd release of data points from the Census Bureau's 2020 decennial census has three highlights market-rate residential real estate and construction strategists will appreciate are right in their wheelhouse.
Leadership
Proactive, Preventative Steps To Lower Owners' New Home Costs
Since the calculus of monthly payments comes down to dollars and cents — and where the cutoff and tolerance limits are, especially for first-time homebuyers — savings tactics at every turn become critical selling points.
Together with
Westwood Insurance Agency
Marketing & Sales
A.I. Numbers Days Of New Home Sales Agents As 'Gatekeepers'
A deep-dive conversation with New Home Star founder David Rice on nearer-term impacts of A.I. on new home sales associates, and their role in business value creation. Get ready to pivot.
Together with
New Home Star
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DEBORAH BLAKE
EVERYTHING 55+
Best-Laid Plans — How to Drive Success With 55+ Communities
Location, amenities, land plan, and future-proofed homes ... the first of a multi-episode series from Ipsum Group Principal and Founder Deborah Blake
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customer care
Leadership 09.27.23
How Builders Can Dial Up Value While Others Compete On Price
The risk of not standing out, standing apart, and standing above increases on an axis equal to or greater than the trajectory of monthly payments as price and rates push higher.
Leadership 08.24.23
Future-Proof The Home Purchase By Omitting Some ‘Moving Parts’
With prices, interest rates, bank credit, and local economies in flux, eliminating the random and adding certainty to homebuyers’ calculus makes first-time homeownership simpler.
Marketing & Sales 08.07.23
Demographics Data Reveal 2030s Tipping Point For U.S. Housing
Brookings Institution senior fellow William Frey's recent analysis of a 2nd release of data points from the Census Bureau's 2020 decennial census has three highlights market-rate residential real estate and construction strategists will appreciate are right in their wheelhouse.
Leadership 06.22.23
Proactive, Preventative Steps To Lower Owners' New Home Costs
Since the calculus of monthly payments comes down to dollars and cents — and where the cutoff and tolerance limits are, especially for first-time homebuyers — savings tactics at every turn become critical selling points.
Marketing & Sales 06.15.23
A.I. Numbers Days Of New Home Sales Agents As 'Gatekeepers'
A deep-dive conversation with New Home Star founder David Rice on nearer-term impacts of A.I. on new home sales associates, and their role in business value creation. Get ready to pivot.
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