Leadership

As Buy-Downs And Incentives Drive Sales, New Product Will Jump-Start Next Upturn

It's the true entry-level buyer, and builders' typical early cycle pivot to new product, locations, and features that draw them in, that will signal the next uptick. That buyer's still priced out.

Land

Manifest Destiny 2.0 Puts Tech To Work As People Seek Better Lives

New geography's new rules circle back to the bedrock rule for all time – one that matches up livelihood and home in as many synchronous ways as can be achieved. People gravitate to where home, work, and means balance best.