TBDBrief
TBD Brief Posts
Capital
Can A Bubble Boil With All The Toil But Not The Trouble?
Soft-landing scenarios ... we've heard them before. Here's ways leaders can control where their firms wind up coming out of price-shock bottlenecks in the months ahead.
Leadership
TBD Partners With The Building Talent Foundation On Capability And Action
The partnership will work to create a field guide for builders, partners, community colleges, and local officials to turn the tide on building's ability to attract, retain, and grow people into tomorrow construction talent force.
Marketing & Sales
Mood Craters: Torrid Turning To Cool? Is That A Good Thing?
As price trends price-out more buyers, the role of customer care and learning around the buyer's journey meaningfully changes. It's a risk or an opportunity.
Leadership
Builder Job Quits And The Retention Rate Challenge Ahead
One in three entrants into the field of construction bolts to another occupation within 24 months. A culture pivot is essential.
Leadership
In Katerra's Wake, Builders Blaze Paths To Progress
Katerra's gutsy play to revolutionize home construction hinged on a Silicon Valley linchpin that connects data to real-world productization. Here's how that key tech building block failed.
Marketing & Sales
Mood Craters: Torrid Turning To Cool? Is That A Good Thing?
As price trends price-out more buyers, the role of customer care and learning around the buyer's journey meaningfully changes. It's a risk or an opportunity.
Leadership
Builder Job Quits And The Retention Rate Challenge Ahead
One in three entrants into the field of construction bolts to another occupation within 24 months. A culture pivot is essential.
Brief
Capital 06.11.21
Can A Bubble Boil With All The Toil But Not The Trouble?
Soft-landing scenarios ... we've heard them before. Here's ways leaders can control where their firms wind up coming out of price-shock bottlenecks in the months ahead.
Leadership 06.11.21
TBD Partners With The Building Talent Foundation On Capability And Action
The partnership will work to create a field guide for builders, partners, community colleges, and local officials to turn the tide on building's ability to attract, retain, and grow people into tomorrow construction talent force.
Marketing & Sales 06.09.21
Mood Craters: Torrid Turning To Cool? Is That A Good Thing?
As price trends price-out more buyers, the role of customer care and learning around the buyer's journey meaningfully changes. It's a risk or an opportunity.
Leadership 06.09.21
Builder Job Quits And The Retention Rate Challenge Ahead
One in three entrants into the field of construction bolts to another occupation within 24 months. A culture pivot is essential.
Leadership 06.09.21
In Katerra's Wake, Builders Blaze Paths To Progress
Katerra's gutsy play to revolutionize home construction hinged on a Silicon Valley linchpin that connects data to real-world productization. Here's how that key tech building block failed.