TBDBrief
TBD Brief Posts
Land
Second Homes Surge In The Wake Of The Pandemic
Here are the U.S. top 30 counties for vacation homes, as Americans blend their urge for recreation with a newfound capacity to work from anywhere.
Marketing & Sales
Kids Go Missing In Action As American Households Change
The demos don't lie. With fertility rates falling and Baby Boom generation adults rotating into older ages, housing's transformation is a non-negotiable.
Land
Not All SFR Markets Are Created Equal: Many Thrive, Some Don't
On average, single-family-rental is one of housing's biggest winners of 2020 into 2021. How many markets will behave according to the law of averages?
Policy
A Tale Of Two Markets: Housing's Split Personality Challenges All
The Harvard Joint Center for Housing Studies annual analysis, "The State of The Nation's Housing 2021," releases today, diving deep in the data that tells housing's sharp divides.
Marketing & Sales
What A Bottom In Inventory Means For New-Home Sellers
A tipping point in inventory tightness is not just a moment for financial reforecasts, but a time to double-down focus on customers -- who now will enjoy more buying options.
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DEBORAH BLAKE
EVERYTHING 55+
Best-Laid Plans — How to Drive Success With 55+ Communities
Location, amenities, land plan, and future-proofed homes ... the first of a multi-episode series from Ipsum Group Principal and Founder Deborah Blake
MOST POPULAR
Brief
Land 06.17.21
Second Homes Surge In The Wake Of The Pandemic
Here are the U.S. top 30 counties for vacation homes, as Americans blend their urge for recreation with a newfound capacity to work from anywhere.
Marketing & Sales 06.16.21
Kids Go Missing In Action As American Households Change
The demos don't lie. With fertility rates falling and Baby Boom generation adults rotating into older ages, housing's transformation is a non-negotiable.
Land 06.16.21
Not All SFR Markets Are Created Equal: Many Thrive, Some Don't
On average, single-family-rental is one of housing's biggest winners of 2020 into 2021. How many markets will behave according to the law of averages?
Policy 06.16.21
A Tale Of Two Markets: Housing's Split Personality Challenges All
The Harvard Joint Center for Housing Studies annual analysis, "The State of The Nation's Housing 2021," releases today, diving deep in the data that tells housing's sharp divides.
Marketing & Sales 06.15.21
What A Bottom In Inventory Means For New-Home Sellers
A tipping point in inventory tightness is not just a moment for financial reforecasts, but a time to double-down focus on customers -- who now will enjoy more buying options.
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