TBDaffordability
Leadership
Affordability Gap Widens But Sales Go On. Who's Buying? Who’s Sidelined?
Affordability challenges persist despite lower mortgage rates; wealthier buyers dominate sales while entry-level demand struggles amid rising home prices, monthly payment, and downpayment challenges.
Policy
Inclusionary Housing: Affordability Crisis Solution Or Policy Mirage?
Scott Cox examines fresh data evidence underlying one of U.S. localities' widely trending housing attainability policy -- and electability -- strategies. Here is his take on five better ways to make progress.
Marketing & Sales
2024's Top 10 New Trends In Homebuilding: No. 4 Price Drops
Success – homebuilding, and residential development senior strategists and principals must consider as a better-than-expected 2023 winds down – may be the enemy.
Together with
New Home Star
Leadership
A Thank-You To All The People Who Make New Homes A Reality
For past giants and present everyday people in homebuilding and residential development, one thing is always and forever true. There's always more to learn than the sum total of all we know from experience.
Architecture
Homebuilding's Top 10 Trends In 2024: No. 3 Smaller Houses
Smaller home sizes don't – and can't – mean less value. It remains to be seen whether architects, engineers, and operators will succeed in creating iconic entry-level style homes whose form and function speak particularly to Millennial and Generation Z adult households.
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DEBORAH BLAKE
EVERYTHING 55+
Best-Laid Plans — How to Drive Success With 55+ Communities
Location, amenities, land plan, and future-proofed homes ... the first of a multi-episode series from Ipsum Group Principal and Founder Deborah Blake
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affordability
Leadership 02.25.25
Affordability Gap Widens But Sales Go On. Who's Buying? Who’s Sidelined?
Affordability challenges persist despite lower mortgage rates; wealthier buyers dominate sales while entry-level demand struggles amid rising home prices, monthly payment, and downpayment challenges.
Policy 04.29.24
Inclusionary Housing: Affordability Crisis Solution Or Policy Mirage?
Scott Cox examines fresh data evidence underlying one of U.S. localities' widely trending housing attainability policy -- and electability -- strategies. Here is his take on five better ways to make progress.
Marketing & Sales 11.27.23
2024's Top 10 New Trends In Homebuilding: No. 4 Price Drops
Success – homebuilding, and residential development senior strategists and principals must consider as a better-than-expected 2023 winds down – may be the enemy.
Leadership 11.22.23
A Thank-You To All The People Who Make New Homes A Reality
For past giants and present everyday people in homebuilding and residential development, one thing is always and forever true. There's always more to learn than the sum total of all we know from experience.
Architecture 11.21.23
Homebuilding's Top 10 Trends In 2024: No. 3 Smaller Houses
Smaller home sizes don't – and can't – mean less value. It remains to be seen whether architects, engineers, and operators will succeed in creating iconic entry-level style homes whose form and function speak particularly to Millennial and Generation Z adult households.
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