TBD Marketing & Sales
Demystifying post-COVID customers means sailing uncharted seas of engagement, nurturing, service and delight. It's also the key to success.
Marketing & Sales
Do Homebuilders Waste Money On Marketing No One Trusts?
To build rapport with buyers, homebuilders need to be upfront, shift from selling to educating, and evolve their marketing strategies. Marketing strategist Barbara Wray shares time- and cycle-tested secrets.
Marketing & Sales
Do Homebuilders Waste Money On Marketing No One Trusts?
To build rapport with buyers, homebuilders need to be upfront, shift from selling to educating, and evolve their marketing strategies. Marketing strategist Barbara Wray shares time- and cycle-tested secrets.
Marketing & Sales
Research: Supply Constraint Is Not No. 1 Driver Of Housing Crisis
Findings imply that constrained housing supply is relatively unimportant in explaining differences in rising house prices among U.S. cities -- suggesting that easing housing supply constraints may not yield the anticipated improvements in housing affordability.
Marketing & Sales
Bad Data Bleeds Homebuilder Profits —Time to Stop the Loss
Hidden errors, fragmented systems, and outdated processes are eating into homebuilder margins. Industry experts reveal how better data can save time, cut costs, and boost profitability.
Together with
Cecilian Partners
Marketing & Sales
Ignite Power In A Place: Invite People Into A Neverending Story
In architect Kevin E. Kelley’s book, he outlines the value of place and shares how homebuilders and developers can create places that continuously evolve within new-home communities.
Marketing & Sales
The New Geography Of The U.S. New-Home Affordability Crisis
The widening affordability gap is hitting hardest in unexpected places, with Mountain West cities experiencing the steepest price hikes. A new ULI index reveals how these overlooked metros struggle to keep up with demand, reshaping the geography of housing challenges in America.
